Data & Features | Solutions for on-trade leaders

Access granular and high-precision
‍HoReCa channel data

See the on-trade channel like never before with precise insights based on millions of fresh data points. Use advanced features to disect the market down to the last detail or enjoy a helicopter view for HoReCa strategy-making on city, country or continent level.

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61
countries
50
+
clients
4
M
outlets
1.8
M
GB processed yearly

Outlet Profiles

One stop shop for outlet related information that allows you to access all crucial business-related data about any given outlet on your market. Find out which outlets have the highest potential with our key commercial indicators.

Use Cases

Save time while you prepare for the meetings
Increase ROI by using objective and consitent info about outlets
Boost conversions by targeting top outlets with the right information

Prepare for your field visits with all the relevant insights in one place
Get a complete & objective view of any outlet in seconds
Boost conversions by targeting top outlets with the right information

Peak Visit Days

Mon

Tue

Wed

Thun

Fri

Sat

Sun

Engagement

Low

32/100

Product Revenue Segment

Food
3/5
Beverage
4/5
Beer
4/5
Spirits
1/5

Outlet Discovery

A precision sales & targeting tool that cuts through millions of HoReCa outlets to those that best fit your brand in the on-trade channel. Filter, search, and map your way to hospitality lead lists for your field team or strategy sessions.

Use Cases

Save time while you prepare for the meetings
Increase ROI by using objective and consitent info about outlets
Boost conversions by targeting top outlets with the right information

Identify best-fit segments of outlets for your brand
Speed up campaign rollout or product release
Send your sales reps to the most relevant outlets

Outlet Filters

Offers Food
Offers Beverage
Offers Beer

Restaurante Sabor Portugues
4.80/5 (High)
Restaurant < Fast Dining
C. la Arena, 7, Los Abrigos, 38618
PB Poulet Braisé Paris 18
4.70/5 (Average)
Pub < Beer House
Rue de Clignancourt, 106, Paris, 75018
Shawarma Bar
4.80/5 (High)
Restaurant < Local Chain
Exmouth Market, 46, London, EC1R 4QE

Market structure
‍& Brand insights

Break down your HoReCa market structure by dozens of custom criteria with various reports. Compare countries with one another. Access Brand Insights with distribution and pricing. Or keep a tab on your competitiors.

Use Cases

Save time while you prepare for the meetings
Increase ROI by using objective and consitent info about outlets
Boost conversions by targeting top outlets with the right information

Total market structure including subsegments and competition
Comparison across markets using consistent sets of data
Identify white spots and assess the size of the opportunity

Filter by region

France
Belgium
Albania

Vodka - Brands By Menu Penetration

Smirnoff
9.2%
Grey Goose
8.9%
Absolut
5.3%
Belvedere
1.7%
Finlandia
0.9%

CRM & Workspace

Your ultimate hospitality data management tool. Use your own Workspace, Labels, Customer notes and tools to merge your data with Outlet Census and create an insights powerhouse for your team.

Use Cases

Save time while you prepare for the meetings
Increase ROI by using objective and consitent info about outlets
Boost conversions by targeting top outlets with the right information

Workspace for your team to keep & manage all existing client data in one place
Automated client data matching mechanism and convenient tools to manage matching results
A lightweight CRM for handling your HoReCa field operation

My Outlets